Crossville Introduces a Porcelain Countertop Collection Built to Last
Porcelain, developed more than a thousand years ago in China, is among the world’s most coveted materials due to its striking aesthetic and ability to catch light. And while Crossville, a leading tile manufacturer, is no stranger to its use in tile applications, the company recently expanded its breadth, launching its first countertop collection—one made entirely of 12mm-thick commercial-grade porcelain.
“Advanced technologies allow us to create tile products in a broader range of dimensions and styles than ever before,” says Lindsey Waldrep, VP of marketing for Crossville. “That means we can create porcelain tile for surfacing applications we would never have been able to answer previously—providing the beauty, durability, and lasting performance that tile has always been known for to more areas inside and out. Certainly, Crossville Porcelain Countertops is a result of this season of innovation.”
At 12mm thick, each slab is engineered for superior performance, complete with an added fiberglass reinforcement on the back to prevent splintering and cracking for added strength. With colorfast protection in UV light and easy cleanability, plus ability to resist mold and even graffiti, the collection is ideal for indoor or outdoor applications alike.
Each of the 10 patterns in the collection compliment Crossville’s existing tile collections, easing the specification process for designers. “Several selections were specifically developed to coordinate with popular Crossville porcelain tile collections, inviting designers to carry a certain style from floors and walls to countertops,” adds Waldrep. “Other looks mimic the appearance of natural stones that are prominent in the category. However, we offer the advantage of providing consistency in our natural stone looks; that means there’s a predictability of style, and that can be very important for many specification scenarios.”
Several of the patterns draw inspiration from the glamour associated with Old Hollywood, from Black Tie, a dark surface with subtle marbling, to State of Grace, a white base with gray marbling; each comes in unpolished or polished finishes. “Just as there’s something timeless and perpetually alluring about old Hollywood, we developed Crossville Porcelain Countertops to offer lasting, ensuring style to any design project,” says Waldrep. Designers also have the ability to extend the material for backsplashes for a streamlined, contemporary aesthetic.