July 11, 2012

New Product: Toban Nichols’ Brollow for DQtrs

DQtrs‘s BROllow, aka the “brother pillow,” is the creation of Los Angeles-based artist Toban Nichols. With this limited-edition series of 1,500 pillows, Nichols experiments with his longstanding interest in interior design and simultaneoulsy introduces his digital artwork to a new market.

Inspired by the errors that inevitably occur in any advanced technological or computer driven system, the artist has turned such schisms into the basis for six patterns applied to pillows. Intended for the male client or consumer, BROllow is offered in Jon, Jack, Sam, Brad, Mike and Rob, all created from digital recordings resulting from a so-called lock-up the artist intentionally created through inadequate processing power.

Nichols explains it as “a funny name, but I think it aptly describes the angular, colorful, expressive design sense of my pillows and the body of print-work they originate from.” BROllow features a linen-cotton front, hemp-cotton back, featherdown insert, invisible zipper, and measures 17 inches square.

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