Hush Favors a Tactile Experience for New Brooklyn Navy Yard HQ
Design agency Hush holds data-driven experiences at the core of its business, but for its new headquarters in Brooklyn Navy Yards, the agency eschewed all things digital in favor of a tactile experience. Designed by Inaba Williams and Kyle May, the 8,600-square-foot office space is a canvas of glass and concrete punctuated by sheer red curtains and a pink-hued oak dining table.
To enter, visitors walk through a 40-foot-long white-walled corridor, crowned with a geometric interplay of stainless-steel panels reflecting movement and light. “In a work environment where staff construct models, code, and communicate on digital platforms, we created an interior based on simple physical qualities: movement, material, and light,” says Jeffrey Inaba of Inaba Williams. “As the physical and digital worlds converge, there’s a greater appreciation for each in their own right. We found their stand-alone qualities have more value not less, even now as they get mixed together in many ways.”