StudiosC Creates Positive/Negative Volumes for L&R Distributors in Brooklyn
L&R distributes more cosmetics than any other American company—25 brands and 8,000 SKUs in all. Its new corporate headquarters in Brooklyn’s Industry City circulates something else: a wide variety of staff, each with their own spatial needs, within what StudiosC principal Stephen Conte calls “an industrial blank canvas.”
Design inspiration for the 16,000-square-foot space, Conte says, “grew from the initial distribution diagrams of the programming.” The executive offices, executive assistants, and main conference rooms were placed along part of the perimeter, he notes. “We realized that a good way of delineating space was by varying shades of the same material—oak panels and painted walls in our case—while keeping the plan as open as possible to maximize natural light and views.”
The result is a series of volumes around central spaces left open, alternating in a palette of dark stained oak and white paint best exemplified by the custom reception desk with a positive/negative logo, Conte’s favorite detail in the space.