The Humble Beginnings of a Based Upon Project for HSBC
From an ancient grain grew a monumental sculpture, a Based Upon project for HSBC. “Rice evokes the idea of a unit of trade, the lowest common denomination of commerce,” says project leader Ian Abell of Based Upon. See the slideshow for project details.
The Numbers:
45 = designers, artists, and craftspeople led by Ian Abell and Alex Welch
9 = months spent on research and development
9 = months spent on fabrication
20 = height of the sculpture in feet
150 = motifs on the exterior of the sculpture