June 2, 2015

The Humble Beginnings of a Based Upon Project for HSBC

From an ancient grain grew a monumental sculpture, a Based Upon project for HSBC. “Rice evokes the idea of a unit of trade, the lowest common denomination of commerce,” says project leader Ian Abell of Based Upon. See the slideshow for project details.

The Numbers:

45 = designers, artists, and craftspeople led by Ian Abell and Alex Welch

9 = months spent on research and development

9 = months spent on fabrication

20 = height of the sculpture in feet

150 = motifs on the exterior of the sculpture

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