MAD Awards > Innovation > Immersive Digital Art
Firm
Londubh Studio and Nomtek
Entry
Be_Yond
With collaboration from Nomtek, Londubh Studio aimed to create an app celebrating the metaversal paradigm shift by inviting people into a vast virtual playground fusing art and technology where they have the agency to engage with knobs and buttons that affect how their surreal surrounds look and act. Be_Yond is the deconstruction of Londubh’s Cha Cha pattern into an immersive XR art experience.