Cubicall’s New Booth Looks Like a Job For Superman
Once a fixture omnipresent from street corners to transit hubs, the phone booth is currently enjoying an interior renaissance, now reinvented as a bastion of privacy within open-plan offices (how many did you spot at NeoCon?).
The phenomenon finds its perfect partner this month, as a man who made those kiosks famous as quick-change hideaways lends his colorful visage to a line of limited editions by Cubicall, the two-year-old Los Angeles manufacturer of modern-minded phone booths.
Developed in association with Warner Bros. Consumer Products on behalf of DC Entertainment, the release of the Superman-themed booths is timed to coincide with the Man of Steel’s 80th birthday. Cubicall cofounder and CEO Anthony Pucci calls the alliance a “quintessential paring,” adding, “No other superhero nor property lends itself better to offices and phone booths than Superman.”
The limited edition is essentially a tricked-out version of the manufacturer’s customizable Solo Booth, with exterior graphics depicting Superman in mid-transformation and in flight. Red acoustic panels clad the interior, one emblazoned with Superman’s ubiquitous S-symbol, the sheets set against black-and-white comic book graphics.
Units are shipped flat with USB and power outlets, LED lights and built-in fan, the simple locking wall assembly requiring minimal tools to assemble onsite in about 60 minutes.