Three abstract sculptures are displayed in a minimalist white space: a gold rectangular form, a red circular disc with a hole, and a copper wireframe structure.
“Alphabet” exhibition at the Triennale Milano, 2026. Photography by © Sandro Sodano.

Barber Osgerby: How The 2012 Olympic Torch Put The Designers In The Spotlight

When the torch for the 2012 Summer Olympics was unveiled in London, Ed Barber and Jay Osgerby were also thrust into the international spotlight. But this was by no means the British designers first impactful work—nor their last. The pair met at the Royal College of Art in 1992 and, shortly after graduating, founded the industrial design–focused Barber Osgerby in 1996. “Neither of us was particularly interested in joining an established practice,” Osgerby recalls. “We were ambitious and curious, and wanted to find our own way of working.”

Over the past three decades, the duo has put its playful, thoughtful spin on almost every product category, for some of the most noted manufacturers. Among seating has been the Filo for Cappellini, draped in layers of felt, and the posture-improving Tip Ton and snaking Soft Work, both for Vitra. Then there have been rugs for Kasthall, tiles for Mutina, lamps for Flos and Galerie kreo. . .the list goes on. A variety of these were showcased in 2013 in Paris when Barber Osgerby was awarded Maison&Objet’s Designers of the Year. In 2022, the 10th anniversary of its Tobi-Ishi table for B&B Italia was celebrated with a Mario Botta–inspired edition in striped marble.

IDOLS 30 years: Barber Osgerby

Along the way, Barber and Osgerby launched Universal Design Studio for architecture and interiors projects in 2001, and Map to focus on technology clients in 2012. “Separating those activities allowed each practice to develop its own expertise rather than trying to make one studio encompass everything,” Osgerby explains.

2026 poetically marks the end of this chapter, summarized by Osgerby as “a 30-year exploration of how materials, manufacturing, and technology can be used with economy and imagination to make useful things with a long life.” Following a blockbuster retrospective, “Alphabet,” in Milan last April—when Barber Osgerby also introduced its second bath series for Axor—the two announced that they are professionally parting ways. Both will continue to work under their own names, while their legacy as a combined force remains firmly ingrained in design history. edwardbarber.com jayosgerby.com

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