A beach chair and umbrella on a beach.

December 18, 2025

Words: Interior Design Staff

Beni’s Striped Flatwoven Rugs Invite A Splash Of Color

A study in color theory, the unexpected tonal combinations of Chroma I toy with the viewer’s perception. Beni’s 11 striped patterns in the collection were loosely inspired by Ellsworth Kelly’s 1951 work Spectrum of Colors Arranged by Chance. The vibe is earthy and sun-kissed, the palette reflecting a play between muted goldenrod and more saturated shades of orange and pomegranate, all placed against neutral oat or amber backgrounds. “Exploring how the colors interact with one another is what makes the designs so rhythmic,” says company artistic director Colin King. The flatwoven rugs, crafted in Morocco of humanely sheared live wool, are constructed in the Zahara (meaning “desert bloom”) method, a nod to the arid landscapes and unexpected beauty of the Sahara. benirugs.com

A beach chair and umbrella on a beach.
“There’s a satisfying tension and posturing with each pairing of pattern and color.”
A row of striped beach chairs on a wooden deck.
A man laying on a rug on a wooden floor.
Chroma I.
A white rug with red and brown stripes.
A striped rug with brown and white stripes.
A striped rug with a red and yellow stripe.
A striped rug with a brown and orange stripe pattern.
A rug with stripes in blue, red and white.
A rug with a striped pattern on it.
A rug with a striped design on it.
A striped rug with a brown and green stripe pattern.
A striped rug with a maroon and beige stripe.
A striped rug with orange and brown stripes.
A brown and brown striped rug.
A piece of paper with red and white stripes.

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