Sansheng Riverside International Sales Center by C&C Design Co.: 2017 Best of Year Winner for Sales Center
At 22,000 square feet, the space displaying and selling residential models and units for a complex of buildings in Fujian Province is expansive. It’s also super chic. Credit for the latter goes to the luxe materials chosen by co-partner and design director Peng Zheng and his team: marble, steel, mirror glass, glass fiber–reinforced gypsum, and polyurethane paint, all, except for a corridor’s bronzed aluminum composite board panels, in either black or white. The graphic palette is rendered curving organic forms, and then set subtly aglow via concealed LED fixtures. “The project’s horizontal lines and carefully managed images,” Zheng explains, “were inspired by traditional Chinese landscape paintings and scrolls.”
White abounds, not just for its connotation of pure sophistication, but also as another nod to its prevalence in Asian art. “White space,” Zheng continues, helps give viewers pause. He intended the same with the center. “This space leaves something to the imagination of the visitors,” he says. Hopefully that imagination translates to selling transactions.
Project Team: Xie Zekun; Ma Yingkang; Zheng Jinxuan; Xu Shuxin; Gao Yingying; Zhu Yunfeng.